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Why Cloud Computing is the Future: 9 Compelling Reasons to Switch

Explore the top 9 benefits of cloud computing for small businesses and avoid being stranded with conventional IT solutions. Storing data and utilizing Internet-hosted software offers numerous advantages, making cloud computing the prevalent choice. 1. Save money Small businesses have always struggled to keep up with the technological advancements in the market, primarily because of […]

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Affordable Advertising: 5 Cost-Effective Ways to Reach Your Target Audience

Advertising is an essential component of success for any business. Proper advertising ensures more sales, but if you choose the wrong options, it can be a very expensive proposition. Let’s look at five ways you can reduce your business’s advertising expenditure without affecting your results. Referrals A referral program is a powerful marketing tool that […]

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Lessons Learned: Why Start-Ups Fail and How to Learn from Their Mistakes

Embarking on a business venture is a thrilling experience. With a brilliant business concept in mind, you’re eager to begin. However, it’s crucial to strategize in advance to optimize your business’s potential for success. Advance planning involves predicting potential obstacles and devising effective solutions to prevent them from impeding your startup’s progress. Here are three […]

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Business Update – 14 June 2023

Welcome to our Weekly Digest – stay in the know with some recent news updates relevant to business and the economy. Air Canada Admits Error in Delayed Compensation Response Air Canada, one of the largest airlines in Canada, has been facing a lot of backlash from customers over the past few weeks due to flight […]

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Preserving Your Brand Image: Strategies for Maintaining Goodwill

Building a brand that attracts faithful customers and generates positive word of mouth referrals requires significant time, energy, and consistent effort. Your hard-earned reputation is undoubtedly one of your most valuable business assets, alongside your loyal customer base and harmonious employee relationships – collectively known as “goodwill” in the business world. As a small business […]

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Business Update – 6 June 2023

Welcome to our Weekly Digest – stay in the know with some recent news updates relevant to business and the economy. Canada’s Economic Boom Sparks Anticipation of Rate Hike Canada’s economy has defied expectations and has grown by an impressive 3.1% annually in the first quarter, which is a significant improvement from the predicted 2.5%. […]

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6 Essential Accounting Terms for Small Businesses

Small business owners are advised to hire an accountant as it is considered best practice. However, it is important to note that delegating financial analysis and reporting does not mean complete detachment from the process on a monthly or quarterly basis. Instead, business owners should work closely with their accountants throughout the year to gain […]

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Safeguarding Your Business: Best Practices for Cybersecurity

Securing Your Small Business: Essential Cybersecurity Practices In our digital age, cybersecurity is a crucial aspect of running any business. Cybersecurity breaches could lead to not only data theft but also reputational and financial loss. Hence, it’s imperative to establish robust cybersecurity measures to protect your business and customers’ sensitive information. Here are some cybersecurity […]

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Efficiency Boosters: Tips for Maximizing Your Business Time

Being a small business owner can be incredibly rewarding, but it also comes with its challenges. One of the biggest challenges is managing your finances. While some business owners choose to handle their own bookkeeping to save money, this decision can ultimately hurt their company. Without a dedicated bookkeeper, small business owners may struggle to […]

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4 Payment Options Your Small Business Should Consider

In the throbbing heartbeat of our digital era, one element stands resplendent and pivotal—payment technology. It’s the lifeblood flowing through the veins of commerce, the catalyst in the alchemy of business growth. If you’re an ambitious entrepreneur, this article isn’t a mere read, but a treasure map to the golden opportunities multiple payment options can […]

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